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Digital Marketing Executive - 18 month FTC

West MidlandsFull Time / Fixed Term Contract
£25-30k

The Digital Marketing Executive will help deliver the digital marketing activity for Ingeus, including contracts across employability, health, youth and justice as part of the Marketing & Communications team. They will be responsible for day-to-day implementation and reporting on activities delivered across our website, email marketing and other digital channels.

 

  • Maximise our website CMS, proactively creating and updating content, tags etc.
  • Copy writing / editing search engine optimised text.
  • Use creative design packages to edit images and video content.
  • Plan and implement tracking to enable effective analysis of all digital activity and report on digital campaigns as required including insights from Google Analytics.
  • Create and execute SMS and e-mail based campaigns, including preparing online newsletters.
  • Work closely with our Social Media Executive to integrate and support activity.
  • Use our website and digital activities to support brand awareness and programme objectives such as lead generation including executing and monitoring Search Engine Optimisation on a continuous basis and PPC as required.
  • Execute marketing automation activities within our CMS.
  • Actively manage and keep updated company promotions and listings in the digital space.
  • Conduct and analyse market research to inform continuous improvements.
  • Work with media agency partners to implement and evaluate activity.
  • Act as a brand ambassador and guardian.
  • Manage data and ensure compliance with relevant legislation.
  • Any other activities to support the successful delivery of the company’s marketing & communications strategy.

Job no:
492420

Applications close:

Interested?

If so, please submit your CV. We look forward to receiving your application.

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At Ingeus we provide services for people, business and communities in employment, skills, health and justice. We value diversity and inclusion and as a Disability Confident leader, a Stonewall Diversity Champion and an Armed Forces Covenant supporter we welcome applications from all parts of the community regardless or gender, ethnicity, disability, sexual orientation or background.